The Pokémon Company International reveals their first-ever Super Bowl commercial

25. January 2016 Uncategorized 7
The Pokémon Company International reveals their first-ever Super Bowl commercial

The Pokémon Company International today unveiled a new TV commercial that will air during Super Bowl 50 on Sunday, February 7. The ad, shot in Rio de Janeiro, explores ambition, drive, and training, concepts that every Pokémon Trainer is familiar with. It celebrates the millions of Pokémon fans around the world who will enjoy identifying all of the hidden Pokémon references in the ad. It ends with a call to action for all those who strive to achieve their dreams: Train On. A 30-second version of the ad will be aired at the beginning of the third quarter of Super Bowl 50. An extended version can be viewed above.

“For 20 years, the Pokémon world has inspired fans to train hard and have fun,” said J.C. Smith, senior director of Consumer Marketing at The Pokémon Company International. “This ad is reflective of that passion, and I can’t think of a bigger stage to share this story than the Super Bowl.”

Made by Omelet, a Los Angeles-based creative agency, the Pokémon 20th TV commercial will also be featured in the upcoming CBS special Super Bowl’s Greatest Commercials. This annual show, which will air on February 2 at 8:00 p.m. ET, revisits fan-favorite commercials from past Super Bowls and also gives a behind-the-scenes look at the making of the Pokémon Super Bowl advertisement.

The ad is part of a yearlong campaign celebrating 20 years of Pokémon. First introduced in Japan in 1996 with the video games Pokémon Red and Pokémon Green for the Nintendo Game Boy system, Pokémon has delighted fans of all ages around the world for two decades. With more than 275 million video games sold worldwide, 21.5 billion TCG cards shipped to 74 countries, and an animated series spanning 18 seasons, Pokémon is one of the most successful entertainment brands in the world.

7 thoughts on “The Pokémon Company International reveals their first-ever Super Bowl commercial”

  • 1
    thay man hinh huawei on October 18, 2017 Reply

    obviously like your web-site but you need to test the spelling
    on several of your posts. A number of them are rife with spelling issues and I find it very troublesome to tell the truth
    however I will certainly come again again.

  • 2
    hoc dan guitar tphcm on November 4, 2017 Reply

    You ought to take part in a contest for one of the best sites on the net.
    I will recommend this web site!

  • 3
    Casper apk on November 4, 2017 Reply

    It’s an amazing post in support of all the web people; they will get benefit from it
    I am sure.

  • 4
    Automotive Training on December 5, 2017 Reply

    I visit everyday a few web pages and websites to read articles, but
    this website presents feature based writing.

  • 5
    Liam on December 9, 2017 Reply

    Hurrah, that’s what I was exploring for, what a material!
    existing here at this blog, thanks admin of this website.

  • 6 on December 11, 2017 Reply

    states it’s paired however nothing occurs.

  • 7
    best paying bitcoin platform on December 13, 2017 Reply

    Appreciating the commitment you put into your blog and detailed information you offer.
    It’s great to come across a blog every once in a while that isn’t the same unwanted rehashed information.
    Excellent read! I’ve bookmarked your site and I’m adding your RSS feeds to my Google

Leave a Reply

Your email address will not be published. Required fields are marked *