Kids Can Now Explore Pokémon-themed Activities at Camp Pokémon, A Free App Available for the iPad, iPhone, and iPod touch

The Pokémon Company International Launches a Free Introduction to the Pokémon Universe

Camp Pokémon

Camp Pokémon

BELLEVUE, Wash.—October 21, 2014—The Pokémon Company International today announced the launch of the free Camp Pokémon application for iPad®, iPhone®, and iPod touch® devices running iOS 7 or later. Kids can begin their journey to Camp Pokémon and explore the island’s numerous interactive Pokémon-themed activities as they learn what it takes to become a Pokémon Trainer. Along the way, they will immerse themselves in the Pokémon universe and learn about the many Pokémon that inhabit it. Campers can begin their adventure now by downloading the free Camp Pokémon app at the Apple App Store™: Continue reading

Spain: Junichi Masuda y Shigeru Ohmori confirman su asistencia al Salón del Manga

Si Pokémon se ha convertido en “icono de la cultura manga”, es por su culpa. Junichi Masuda y Shigeru Ohmori acudirán al Salón del Manga acompañados, cómo no, de sus famosas criaturas

Le han apodado “el Darwin de los Pokémon”. Junichi Masuda ha visto crecer a cada una de las más de 700 criaturas creadas desde 1996, con sus evoluciones y megavoluciones incluidas. Lleva en Game Freak, compañía responsable del desarrollo de los videojuegos de Pokémon, desde que comenzó la fiebre amarilla a finales de los 90. Masuda ha trabajado como diseñador, compositor, guionista y programador, lo que significa que no hay rincón, criatura o ataque que no se conozca como la palma de su mano. El instigador de la marea Pokémon, autor de uno de los iconos manga más conocidos del planeta, también se une a la celebración del XX Salón del Manga de Barcelona y acaba de confirmar su asistencia a la feria.

Masuda no viene solo. Le acompaña Shigeru Ohmori, director de la última megaproducción de Pokémon: Pokémon Rubí Omega & Pokémon Zafiro Alfa, que todavía no ha salido al mercado [lo hará el 28 de noviembre de este año]. Ya fue el director de ruta de Pokémon X & Pokémon Y, el último ‘hazte con todos’ que, con 17 años de franquicia a sus espaldas, vendió la friolera de 12 millones de juegos en 2013. Continue reading

UK: Discover Pikachu at MCM Comic Con!

Pikachu photo calls, classic Pokémon Ruby and Pokémon Sapphire battles, and more mark The Pokémon Company International’s first visit to MCM London Comic Con.

The Pokémon Company International will be making its first ever appearance at London’s MCM Expo this year, and many fun activities are planned for fans to discover! The three-day event takes place from October 24–26 at the ExCeL Exhibition Centre in London.

With the launch of Pokémon Omega Ruby and Pokémon Alpha Sapphire video games right around the corner, fans will have the chance to rediscover the original games by taking part in on-stand battle sessions. Pokémon Ruby Version and Pokémon Sapphire Version, which originally launched on the Game Boy Advance in 2003, will be set up for those who wish to relive past glories and test their retro-gaming mettle against friends and family. Continue reading

Take to the Skies and Soar in Pokémon Omega Ruby and Pokémon Alpha Sapphire


Legendary Pokémon Latios and Latias Mega Evolve and Help Trainers Navigate the Hoenn Region by Air, Special Demo Version Coming October 21, New Mega-Evolved Pokémon, and Gameplay Features Revealed

BELLEVUE, Wash. – October 14, 2014 – Today, The Pokémon Company International and Nintendo announced that the Legendary Pokémon Latios can be discovered in Pokémon Omega Ruby while Latias can be discovered in Pokémon Alpha Sapphire when the titles launch November 21 for the Nintendo 3DS family of systems. These high-flying Dragon- and Psychic-type Pokémon can Mega Evolve fly freely through the skies of the Hoenn region. Trainers can hop on the back of their Mega Latios or Mega Latias and navigate the region through the air at high speed while performing midair tricks and hairpin turns. This brand-new method of travel, called Soar, takes a player¹s Pokémon adventure to new heights and provides access to Mirage spots, where rare Pokémon – including Legendary Pokémon – and valuable items may appear. Continue reading

Go get a ghostly Gengar at GameStop!

Shiny Mega Gengar

Shiny Mega Gengar

Starting today, and continuing through October 26, any Pokémon X and Y players can obtain a code card for a Shiny Gengar holding a Gengarite Mega Stone at participating GameStop locations.

Gengar Spirit Link 2-Pack blister

Gengar Spirit Link 2-Pack blister

In addition, a Gengar Spirit Link blister pack is available at GameStop, which includes the Gengar Spirit Link card.

Happy Halloween!


Are you enjoying TCGO for iPad? We’ve got a goodie for you!

Pokémon TCG Online logo

Pokémon TCG Online logo

As we communicated last week, the Pokémon Trading Card Game Online is now available for iPad and iPad mini. The Pokémon Company International is really hyping up this digital version of the ever-popular Pokémon Trading Card Game. We’re excited to say that PidgiNet has been invited by TPCi to be a part of their promotion for this game!

Entering in the code below will give you access to a free, random digital booster pack from one of the latest Pokémon TCG expansion, such as XY: Furious Fists and XY: Flashfire. While this code can be redeemed on iPad, iPad mini, Mac, or PC, it can only be used once per account. Also, it expires Friday, October 10.

Anyways, enjoy, and check out Pokémon TCG Online! Continue reading

European Licensing Programme takes shape with new team at The Pokémon Company International

Evergreen brand going strong with the launch of Pokémon Omega Ruby and Pokémon Alpha Sapphire on November 28, multimillion-euro marketing campaign planned, and numerous licensees on board

Mathieu Galante

Mathieu Galante

London, UK—October 6, 2014—The Pokémon Company International announced today several new deals with European licensees. Ten new deals have been confirmed with players as diverse as:

· Arguydal: Food & Drinks
· Aventure Diffusion: Footwear
· Bon Bon Buddies: Confections
· Cartorama: Back-to-School Supplies
· Fashion UK: Apparel
· GB eye: Posters, Wall Art & Accessories
· HORI: Video Game Accessories
· RDS Industries: Video Game Accessories
· Vadobag: Back-to-School Supplies
· Winning Moves: Board Games

These new European licensees join existing partners such as global master toy partner TOMY, whose range includes figures, feature figures, role play and plush, Ultra PRO for trading card game accessories, Sun City for apparel, CTI for bedding, and CyP for back-to-school supplies.

The recent wave of partnerships was spearheaded by a newly established European Market Development team at The Pokémon Company International in London, responsible for licensing, retail, and brand promotions across the continent. The team is headed by Mathieu Galante and has just been expanded by the arrival of Samantha Mortimore and Romina Ialongo. The team will be meeting prospective partners throughout the Brand Licensing Europe 2014 expo at The Pokémon Company International Stand (F070).

“Following the enormous success of Pokémon X and Pokémon Y, which launched on Nintendo 3DS a year ago, and the subsequent introduction of the latest Trading Card Game generation, Pokémon TCG: XY, we’re enjoying a large resurgence in sales and interest in the brand. And across CITV, Netflix, and Disney XD and on iTunes, the TV show is being watched by a huge and ever-growing following,” said Marketing Director Anthony Cornish.

“The newly expanded Market Development team, based in our European headquarters in Chiswick, has been hard at work bringing on board new partners, and we’re very excited to announce the first wave of new partners who will help us bring world-class consumer products to our passionate fans,” added Mathieu Galante, Senior Manager of Marketing Development.

The expansion of the European licensing programme follows a period of growth for the Pokémon brand globally. Pokémon has enjoyed a stellar year following the launch of Pokémon X and Pokémon Y in October 2013 with combined sales of nearly 12 million copies globally in the first four months.1 Today it is one of the most successful video game franchises of all time, with more than 260 million games sold worldwide since its launch in 1996.

The Pokémon Trading Card Game perennially remains the market leader in trading card games worldwide—more than 21.5 billion cards have been shipped to 74 countries in 10 languages.2 Recent NPD reports from the UK market have suggested that sales of the Pokémon Trading Card Game (TCG) have risen in 2014 by 51%.3New Pokémon TCG expansions launch regularly throughout the year, and the next expansion, Pokémon TCG: XY—Phantom Forces, is set to hit stores in early November.

Future projects for The Pokémon Company International and its partners include the launch of the much anticipated video games Pokémon Omega Ruby and Pokémon Alpha Sapphire for the Nintendo 3DS and Nintendo 2DS systems on November 28, 2014 . This title is a fresh take on Pokémon Ruby and Pokémon Sapphire, which launched in 2003 and were fan favourites for the Game Boy Advance system. The launch will be supported by a multimillion-euro marketing campaign.

The Pokémon Company International will be exhibiting at BLE this year at stand F070.


The new website has more than 2.5 million unique visitors per month, and total traffic across Pokémon’s global websites is more than 13 million visits per month4. has been localized with content tailored for 11 markets across the world, including the UK/Ireland, France, Italy, Germany, Spain, Brazil, Denmark, the Netherlands, Norway, Russia, Finland, and Sweden.